CPG Company Goes Public
This consumer packaged goods (CPG) company, founded in 2010, provides one of the nation's leading, premium infused beverages. Their passion and dedication resulted in explosive growth—but their team was unprepared for the large increase in the number, and complexity, of their transactions. Their CEO was not getting timely, accurate reports which limited his ability to manage the company’s growth. Additionally, without clean accounting and the right experts on call, they couldn’t move forward with going public.
The challenges holding the company back from going public:
- The CPG started in Colorado, but thanks to its explosive growth, it quickly expanded to surrounding states. However, they didn’t have the team or infrastructure in place to properly manage their expansion.
- The company had to go public in 5 months but didn’t have the financial records or support team to do so efficiently in order to maximize its revenue.
Focused Energy's solution:
After Focused Energy was hired, we quickly deployed a team of finance and accounting experts to clean up and streamline accounting. Our fractional team integrated with the business’ existing team to help direct efforts for the public listing. After raising the capital needed from the public offering, Focused Energy’s experts created a sustainable plan for future growth.
By partnering with the CPG, Focused Energy completed 1) due diligence, 2) finalized all public filings, and 3) created accurate financials and reporting.
As a result, the CPG went public within their deadline.
